Services Marketing: People, Technology, Strategy (Ninth Edition)
by Jochen Wirtz(Author)
Reviews: 4.7
(4.67 reviews)
Formats
Paperback/English
USD 45.00
Description
"Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to feature the latest academic research, industry ...--Disclaimer--
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