Asian Agribusiness Management: Case Studies In Growth, Marketing, And Upgrading Strategies
by Ralph D. Christy(Author)
Formats
Hardback/English
USD 108.80
Description
"This book of case studies is designed to provide useful information for instructional purposes and for those interested in the management of Asian agribusiness. This collected volume of case studies is organized around three major themes--growth, marketing, and upgrading strategies. Many of the cases herein were used in Advanced Agribusiness Workshops jointly organized by the Asian Productivity Organization and Cornell University held in Bangkok, Manila, and Bali. Through a case study-driven ap
