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9780470529393 - Web Analytics 2.0

Web Analytics 2.0

Reviews: 4.1
(4.13 reviews)

Formats

Others/English

USD 44.30

Description

Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics f
ISBN

9780470529393

Publisher

Sybex

Publication Date

2009-10-09

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