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9783658514068 - Disinformation Attacks On Businesses

Disinformation Attacks On Businesses

Formats

Hardcover/English

USD 81.10

Description

Disinformation has become one of the most dangerous threats to modern businesses. In this book, communications expert Uwe Wolff reveals how false narratives, digital smear campaigns, deepfakes, bots and state-sponsored influence operations are used to damage companies, manipulate markets and erode public trust. Through real-life case studies and explanations, Wolff demonstrates how these attacks work and why they spread so quickly. Most importantly, he provides practical strategies for the early
ISBN

9783658514068

Publisher

Springer

Publication Date

2026-08-03

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